People Data Labs

From AltData.wiki, The Alternative Data Encyclopedia

People Data Labs is a business-to-business data provider that builds person and company datasets for engineering and data science teams, delivered primarily through APIs and bulk licensing[1][2]. The company is headquartered in the United States and describes itself as an engineering-focused people data partner[2].

Its flagship offering is a person dataset that the company describes as containing 1.5 billion unique person profiles, alongside a company dataset covering roughly 249 countries and territories[2]. The firm states it works with thousands of data science teams, citing enterprises such as adidas, eBay, and Acxiom and startups such as Madison Logic, Zoho, and Workable, and reports backing from the venture investors 8VC and Susa Ventures[2].

What It Does

People Data Labs aggregates people data so that technical teams can build products, enrich profiles, power predictive modeling and AI, and run analyses without assembling the underlying data themselves[2]. Its stated positioning is as a B2B data provider for industry leading platforms[1].

The primary data is described as B2B resume data linked to contact information, with emphasis on unique and actionable offline linkages[2].

Data And Methodology

The company states it has thousands of contributing data sources in two categories: public data sources and a proprietary "Data Union", described as a data sharing co-op in which companies opt in to sharing data warranted as compliant with global privacy regulations[2]. Contributing verticals include HR tech, real estate tech, identity and anti-fraud, and martech[2].

Datarade's profile lists quarterly data updates and a summary figure of over 900 million B2B profiles, alongside the 1.5 billion unique person profiles figure cited in the company's overview[2]. All volume figures are vendor-reported.

Products

Products include a Person Dataset, a Company Dataset, and a self-serve API suite, with full-dataset and subset licensing available[2]. The company dataset and person dataset both advertise API access[2].

The data is also distributed through third-party platforms; listed integrations include OpenPrise Data Marketplace, DemystData, RingLead, Dewey, and Clay[2].

Delivery And Pricing

Delivery is via API or licensed datasets. According to the Datarade profile, supported pricing models are yearly licenses, with a self-serve API option, committed volume packages at reduced unit prices, and free samples for individual requirements[2].

Buyers And Use Cases

Listed use cases include account-based marketing, audience creation, fraud prevention, HR intelligence, investing, and machine learning[2]. The company's homepage title frames the customer base as platforms[1].

Compliance

Data sources are evaluated for compliance before integration, with review of permissions and consent clarity, according to the company's profile[2]. It offers opt-outs and data request forms to individuals worldwide and publishes an Acceptable Data Use Policy governing permitted uses; the profile marks the company as CCPA and GDPR compliant[2].

Landscape

People Data Labs operates in the people and workforce data segment alongside vendors such as Revelio Labs, Live Data Technologies, and Lightcast, differentiating through breadth of person profiles, self-serve APIs, and licensing aimed at product builders rather than analysts[2].

Datasets from People Data Labs (1)