KD Interactive

From AltData.wiki, The Alternative Data Encyclopedia

KD Interactive is a US company operating through Kremson Digital, a retail data and digital marketing platform that leverages real-time SKU-level purchase, location and mobile ID data to deliver personalized advertising via eReceipts and SMS text messages.[1]

The company provides retailers with a Digital Commerce Platform (DCP) eReceipt solution that lets marketers and CPG advertisers increase brand engagement and product sales, while monetizing first- and second-party purchase data. Its focus verticals include airport concessionaires, convenience stores, liquor stores, and hotels and lodges.[1]

What It Does

Kremson Digital's platform captures item-level transaction data at the point of sale and uses it for two purposes: delivering highly personalized email and SMS marketing through eReceipts, and packaging purchase data for monetization to marketers and consumer packaged goods advertisers seeking verified in-store purchase audiences.[1]

The offering completes what the company describes as the marketing attribution cycle by connecting ad exposure to actual SKU-level purchases in categories where digital receipt coverage exists.[1]

Data And Methodology

Data is sourced from participating retailers' point-of-sale systems in real time, tied to location signals and mobile identifiers, enabling closed-loop measurement between advertising delivery and subsequent purchases. The company describes its data pool as combining first-party retailer data with second-party partnerships.[1]

Buyers And Use Cases

Retailers use the Digital Commerce Platform to modernize receipts and engage shoppers; CPG brands and advertisers use the audience and attribution products to reach consumers with purchase-verified targeting in convenience, liquor, travel retail and hospitality channels.[1]

History

The kremsondigital.com web presence has been captured by the Internet Archive since January 2017, with the most recent archived version from July 2025; the live site subsequently went offline, displaying a hosting suspension notice. The archived site documented the company's eReceipt and data monetization solutions across its retail verticals.[1][2]

Datasets from KD Interactive (1)